ALF Blog
Insights, Strategy
All insights, stories and our thoughts on Web Design & Development, UX and Webflow.

How Schema Markup Improves CTR and Search Visibility
Discover how Schema Markup transforms your website into a rich, clickable experience. Learn to speak AI’s language, enhance SERP visibility, and attract more clicks.

How to Budget for Web Design in Singapore: 9 Essential Cost Factors for SMEs
Confused about web design costs in Singapore? Discover 9 key budgeting tips tailored for SMEs — compare freelancer vs agency pricing, features & more.

Landing Page Optimisation Mistakes to Avoid
Avoid common landing page optimisation mistakes. Learn how to fix errors that kill conversions and maximise ROI with expert guidance.

Landing Page A/B Testing: A Complete Guide
Learn how to run effective landing page A/B tests. Discover what to test, tools to use, and best practices to increase conversions.

Top UX Signals That Influence AI Search Rankings
AI search engines now rank websites based on how users experience them. Explore the top UX signals—like speed, interaction, and intent alignment—that shape AI-driven rankings in Singapore and beyond.

Voice Search Optimisation: Preparing Your Website for AI Queries
Voice search and AI queries are reshaping how people discover websites. Learn how to optimise your site for conversational intent, structured data, and natural language.

How Schema Markup Improves CTR and Search Visibility
Discover how Schema Markup transforms your website into a rich, clickable experience. Learn to speak AI’s language, enhance SERP visibility, and attract more clicks.

Semantic SEO Explained: How to Write for AI Algorithms
Learn actionable ways to make your website smarter, faster, and more visible in the AI-driven search era.

Mobile Landing Page Optimisation: Why It Matters in Singapore
This article explains the importance of mobile landing page optimisation for SMEs in Singapore. It covers mobile usage trends, common UX pitfalls, actionable optimisation tips, and essential tools for improving performance and conversions.

How to Budget for Web Design in Singapore: 9 Essential Cost Factors for SMEs
Plan smarter for your next website. Learn the real costs of web design in Singapore and what SMEs should budget for.

Landing Page Optimisation Mistakes to Avoid
Top landing page optimisation mistakes SMEs make and how to fix them to boost conversions, reduce bounce rates, and improve ROI.

Landing Page A/B Testing: A Complete Guide
Complete guide to landing page A/B testing: what to test, tools, and strategies to boost conversions for your business.

Best Landing Page Tools for Singapore SMEs
Top landing page tools for Singapore SMEs to design, test, and optimise pages that convert visitors into loyal customers.