ALF Blog
All insights, stories and our thoughts on Web Design, Web Development, UX and Webflow.

As the digital landscape evolves, your website is often the first impression users have of your brand.

7 Best SEO Tools to Optimise Your Website in 2025 (Free & Paid)
Discover 7 powerful SEO tools to boost your website rankings in 2025. Compare features, pricing, and find the right tool for your business.

What Is Structured Data and Why It Matters for SEO
Discover what structured data is, why it matters for SEO, and how to implement it to boost your website's visibility and rankings.

What’s Trending in Web Design for 2025
Explore the top web design trends of 2025, including futuristic UIs, layered layouts, and tips for Webflow implementation.

How to Better Yourself as a Web Designer: 10 Actionable Tips
Discover actionable tips to elevate your web design skills, from mastering animations to UX best practices. Perfect for web designers and agencies in Singapore using Webflow.

Web Design Best Practices: A UX-Centric Guide for Modern Websites
As the digital landscape evolves, your website is often the first impression users have of your brand.

Keyword Research: Why It’s the Backbone of Modern SEO
Learn how keyword research drives SEO success in Singapore. Discover practical strategies and tools to boost your visibility and rankings.

7 Best SEO Tools to Optimise Your Website in 2025 (Free & Paid)
Discover 7 powerful SEO tools to boost your website rankings in 2025. Compare features, pricing, and find the right tool for your business.

What Is Structured Data and Why It Matters for SEO
Structured data improves SEO by helping search engines understand your content, enabling rich results and increasing visibility and click-through rates.

Best Practices for Designing a Hero Section for SaaS Websites
Learn what makes a hero section effective for SaaS websites and how to design one that converts.

Strong Foundations, Quiet Strength: What Fathers Teach Us About Good Design
Every Father’s Day, we take a moment to celebrate the men who’ve guided us, supported us, and shaped the way we see the world.

Recovering from Burnout: A Web Designer’s Guide to Getting Creative Again
Reignite your passion for web design with rest, balance, and sustainable workflows.

Make Your Website Mobile-Ready and Google-Friendly
Is your site optimised for mobile? Discover tools, design tips, and mobile SEO best practices for better rankings and local user experience.

SEO and UX: How to Build a Website That Ranks and Converts
Find out why UX and SEO should work together. This guide explains how user experience impacts rankings and what it means for websites in Singapore.
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How to Land Your First Web Design Clients (Without Overthinking It)
Practical steps to help beginner web designers land their first clients without stressing over perfection.

Behind the UX: Designing BigFundr’s Fintech Website for Growth
Explore how ALF redesigned BigFundr's fintech platform using UX, UI and Webflow for trust, growth, and user control.

What’s Trending in Web Design for 2025
Discover the futuristic UI trends shaping web design in 2025.

The Future of SEO: What Businesses in Singapore Need to Know
Explore AI, UX, local SEO & privacy trends shaping the future of SEO for Singapore businesses.

How to Better Yourself as a Web Designer: 10 Actionable Tips
Enhance your skills as a web designer with these actionable tips — covering UX best practices, Webflow, animations, and coding — to succeed in Singapore.

Why UX Design Matters for Singapore’s Finance and Investment Companies
Learn how user experience design helps investment and banking platforms in Singapore attract and retain customers.

Evaluative UX Research: Testing & Feedback for Smarter Web Design
Learn UX testing methods that elevate web design, with localised Singapore examples and tools.

Mastering UX Research: How Exploratory Methods Shape Better Design
How exploratory research transforms UX Design in Singapore.

The State of UX Design in Singapore 2025
Discover the latest UX design trends shaping Singapore in 2025. From AI-driven personalisation to immersive experiences, see what’s next in UX.

Top 10 Branding Agencies in Singapore
Discover the best branding agencies in Singapore for 2025. Explore top firms known for creative strategy, strong brand identity, and digital excellence.
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Investing in UX Design Early Saves Finance Companies Time and Money
The best finance platforms invest in UX before launch. Learn how early UX design improves trust, retention, and growth.

How UX Design Builds Trust and Retains Users for Finance Companies in Singapore
See how financial services companies improve user retention with better UX design and frictionless digital experiences.

Why Figma is the Ultimate Collaboration Tool for UX Designers
Discover why Figma has revolutionised design collaboration, prototyping, and asset management.

AI Impact on UX Design
Explore how AI enhances design processes while human creativity remains irreplaceable.

Why Financial Services Firms Are Choosing Webflow for Website Redesigns
Why Webflow is the best solution for financial firms looking for secure, scalable, and high-converting websites.

Common UX Mistakes and How to Avoid Them For Better User Experience
Learn how to avoid the most common UX mistakes that damage user experience. Master practical tips to enhance usability, boost engagement, and increase conversions.

The Power of Microinteractions in UX Design
How microinteractions boost UX through feedback, accessibility, and brand engagement.

Intuitive Navigation: Best Practices for Seamless UX Design
Navigation is the backbone of any website, acting as the roadmap for users to find what they need effortlessly.

The Role of Web Design in Building Your Brand
Discover how web design influences brand identity, trust, and conversion rates.

How To Be a Great Website Designer in Singapore
In this guide, we’ll explore the essential skills, tools, and strategies to help you excel as a website designer in Singapore.

Why Startups Should Choose Webflow for Website Design
By choosing Webflow, startups can establish a strong online presence, scale effectively, and stay competitive in today’s fast-paced digital landscape.

How Webflow SEO Helps Singapore Businesses Rank Higher on Google
Discover how Webflow helps Singapore businesses rank better on Google with technical SEO and UX enhancements.

Why Businesses Prefer Webflow for Website Design
Learn why Webflow outperforms traditional platforms in design, speed, and scalability for businesses.

Mobile-First Web Design: Best Practices for 2025
Essential 2025 best practices for responsive mobile-first website design in Singapore.

Improve Website Accessibility Without Compromising Design
An in-depth guide to accessible web design that blends form, function, and compliance.

How to Create a High-Converting Landing Page
Step-by-step guide to designing a high-converting Webflow landing page in Singapore.

Branding vs Web Design: The Ultimate Guide to Building a Strong Business Identity
Explore the key differences and synergy between branding and web design. Learn how these essential components create memorable brand experiences and drive business success.

How to Conduct a Usability Audit: A Step-by-Step Guide for Better User Experiences
Step-by-step usability audit guide for UX improvements and better Webflow experiences.

How to Increase User Engagement for Your Website
7 UX strategies to boost engagement on your Webflow website and drive real business results.

The True Value of UX Design
Learn how UX design delivers business ROI, accessibility, and user loyalty.

Web Design Vs Web Development: Understanding the Differences
Learn the differences between web design and development with local insights for Singapore businesses.

How Web Design Boosts Your Content Marketing
Learn how great web design transforms your content marketing in Singapore. Get expert tips to increase engagement and conversions.

Will AI Replace UX Designers?
Learn why AI won’t replace UX designers anytime soon — but will change how they work.

UX Design Process: Build Better User Experiences
Learn how ALF crafts user-first web experiences through a strategic UX design process.

Why Webflow is the Best Choice for Web Design in 2024
Tired of juggling between design and development tools that slow down your creative process? Meet Webflow

UX Writing: Elevating User Experience Through Words
Learn how UX writing boosts clarity, conversions, and experience on Webflow sites in Singapore.

UX Consulting Services in Singapore
Discover how expert UX consulting improves your digital products and drives business results.

The Key Differences: Service Design vs UX Design
Service design vs. UX design: The key differences that every designer needs to know

Best Practices for Website Search Design: A UX Guide
Discover how to improve UX with best practices for website search design, tailored for Webflow and UX teams in Singapore.

How To Learn Web Design
Learn the essentials of web design with this beginner-friendly guide. Covers UX, UI, HTML, CSS, and how Webflow simplifies modern website creation.

Comprehensive Guide to Website Maintenance Services
Essential tips for effective website maintenance.

Finding the Best UX Designer and Agencies in Singapore
Guide on finding the best UX and UI/UX designers and agencies in Singapore, explaining the importance of UX design for business success and how to choose the right agency based on portfolio, expertise, and transparent communication.

Should Your Team Use Webflow?
ALF SG reflects on using Webflow for efficient, scalable website builds tailored to team needs.

How To Improve Your Website's UX
Understanding how to improve your website's user experience is key in connecting your business to your target users.

How To Create An Effective Website Localisation
Take a look at the benefits of website's localisation and how you can optimize your global outreach with Webflow's Localization Module

How We Designed BigFundr's Investment App
Redesigning BigFundr's investment app to improve the users' experience and ensuring that it can be scalable in the future.

How to Highlight Featured Blog Posts on Webflow
Highlighting featured posts at the top of your blog page not only enhances user engagement but also sets the tone for the quality of content visitors can expect.

How is AI Transforming Web Design in Singapore?
Discover how AI is revolutionising web design with smarter tools, personalised user experiences, and efficient design processes for modern websites.

How to Beat Creative Burnout in Web Design
Tips to help web designers overcome creative burnout and refresh their design process.

Top 10 Website Design Agencies in Singapore
In this article, we have curated some of the best website design agencies in Singapore.

Which Webflow Plan Is The Best For Me?
Webflow plans can be a bit confusing when you look at it first glance. But once you get to understand how the system works, it's pretty easy to understand.

Improve Your Sidebar Design for Web Apps
This post explores how good UX (user experience) principles can elevate your sidebar design from an afterthought to a powerful navigation tool.

Why Is Web Design important?
Web design influences 94% of all first impressions. Consumers favour images over other types of visual elements on business websites.

Best Web Design Software for Singapore Businesses in 2025
Compare the best web design tools for 2025, ideal for SMEs and startups in Singapore.

Why Typography Is Important For Your Website
Typography plays such an important role as it affects how a user reads and understanding the content on your website.

Website Design Cost in Singapore (2025 Guide)
The cost of building a website in Singapore depends on its complexity and features. For a basic website, expect to pay around S$1,000 - S$3,000.

How Much Will It Cost Me To Build A Website Myself?
There are many reasons as to why you would want to design a website yourself. We will guide you as to how much will it cost if you were to design it yourself.

Installing Adobe Fonts in Webflow
Let's recall how we go about installing Adobe Fonts in Webflow

Web Design Trends in 2024
Let's dive into the web design trends that us designers are looking at in 2024.

The State of UX in Singapore in 2024
Relooking into the current state of UX in Singapore. It is rising? Or is it diminishing?

Using AI for Web Design in 2024
Current technology and trends allows us designers to be using AI for web design in 2024

The State of Web Design in Singapore 2024
Let's look into some of the highlights on the state of web design in Singapore for the year of 2024.

Webflow Vs Wix: Which is better for you?
Webflow vs Wix: What are the main differences between Webflow and Wix?

5 SEO Tools To Optimise Your Website
We have curated the top 5 SEO tools to use to optimise your website for google search and ranking, so you don't have to.

How Localisation Can Help Rank Your Website
Discover how Webflow localisation helps Singapore businesses rank higher, increase trust, and convert better in multilingual markets.

Is Webflow Worth It? (2025 Edition)
Learn why businesses in Singapore choose Webflow for speed, scalability & better ROI.

Common Mistakes That Junior Web Designers Make
Discover common pitfalls junior web designers face — from focusing too much on aesthetics to neglecting usability — and expert tips to overcome them. Ideal for aspiring web designers in Singapore.

5 Key Things to Do Before Building in Webflow
Learn 5 key prep steps for designers before building websites in Webflow, tailored for Singapore.

Website Design Case Study: Lavieloo
With a plan in mind to get signups for their Kickstarter campaign. We created a marketing landing page to give the brand an extra boost in the internet world.

The Importance Of Having A Website For Your Business
Let's discuss on the importance of having a website for your business to propel your sales to new heights.

Discover Why SEO and Marketing Agencies Recommend Webflow for Website Redesign
Why SEO agencies in Singapore prefer Webflow for faster, scalable, and SEO-friendly web redesigns.

Webflow: Collaboration Allows You To Create Better Websites Faster
Discover how ALF Design Group uses Webflow to empower marketing teams to build pages faster, maintain design standards, and enhance team collaboration.

Webflow Vs Wordpress
Comparing Webflow vs WordPress for 2025? Learn which website builder is best for your needs - design flexibility, SEO, pricing and ease of use.

How UX/UI Can Improve Your Website's Conversions
Let's deep dive into how UX can improve your website's conversion, gain new users and most importantly, builds trust in the long run.

Visually Stunning Websites Built in Webflow
Take a look at these impressive and visually stunning websites built in Webflow for the world to enjoy in 2024.

Best Google Fonts to Use for Your Website Content in 2025
Perfect for Webflow websites and Singapore-based digital design.

Apps You Can Integrate with Webflow
Find out about the apps that you can use in Webflow to enhance your design process

Steps To Designing A Website
Discover the latest steps to designing a website in 2025 using Webflow, Figma, and modern UX principles. A must-read for designers and agencies in Singapore.

Why Pagination Matters in Table Design: Improve UX, Performance & Scalability
Pagination is vital for web app table design, boosting performance, user experience, and scalability. It optimizes bandwidth, enhances navigation, and ensures faster loading times, fostering user satisfaction.

6 Proven SEO Tips to Improve Your Website Ranking
Discover 6 proven SEO strategies to improve your Google rankings, drive traffic, and grow your business in Singapore’s digital market.

Checkout UX: Best Practices
You can clone this Figma file for your use for both personal and commercial use.

Best Practices to Design Your Sign Up Forms
Learn how to design effective sign-up forms to boost conversions. Discover essential UX principles for better form usability and mobile optimisation.

Why Figma Is Our Favourite Design Tool
Discover how Figma transforms our design process with real-time collaboration, prototyping, and seamless sharing loved by both designers and clients.

What's new with Webflow?
Webflow has done some major changes to the designer just recently. A lot of mixed reviews were being shared across the world wide web.

Webflow Pricing Guide for Designers and Agencies (2025 Edition)
Confused by Webflow pricing? This guide breaks down Webflow plans for freelancers, agencies, and in-house teams. Choose the right Webflow plan today.

How To Optimise Your Website's Speed?
Learn essential website speed optimization tips to improve performance, enhance user experience, and boost SEO rankings in website design.

5 Websites that I Follow As A Designer
As a designer, I follow these 5 absolutely resourceful websites to design better

Case Study: Designing BigFundr's Website in Webflow
Discover how we helped BigFundr streamline its website and UX design using Webflow for faster updates, better performance, and scalable design.

Top 12 Figma Plugins Every Designer Needs in 2025
Every designer needs to know these useful figma plugins to enhance their design process

Best Practices to Design UI Cards For Your Website
Discover how to design effective UI cards with best practices, layout tips, and visual hierarchy principles.